+1 713-581-8224 start@afterburnergroup.com

TRANSFORMATIONAL MARKETING IS HERE.

In an era of noise, confusion and disruption, increase presence, lift and demand for your complex engineered products and services.

 

TODAY’S WORLD IS “DIGITAL FIRST.” ARE YOU?

Technology MarketingIdentity Marketing

Successfully Marketing Complex Products & Services

Bridging the gap between perceived need and profitable demand for technology companies.

Making the complex seem simple for engineered products and services.

Creating new opportunities in crowded markets. It’s what we do.

A Boutique Technology Marketing Leader for Over 30 Years

Our clients operate in diverse industries, span the globe and use technology for strategic business advantage. They consider the Afterburner Group their leading marketing asset that delivers transformational marketing results and sustained advantage. We’ve done this for them for over three decades.

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Customer Satisfaction

TRANSFORMATIVE TECHNOLOGY MARKETING

Creating More & New Opportunity

Technology and complex, engineered products and services are in demand. Reinvigorate existing offerings; create new opportunities; easily connect value to customer benefitSimplify the complex for better positioning, consideration, and acceptance. Maximize return on investment. Now.

From Confusion to Clarity & Action

Make the complex appear easy, and accentuate differentiation. Our clients establish and communicate clear valuegain more mindshare and capture more spend.

 

START YOUR OWN TECHNOLOGY MARKETING TRANSFORMATION

The status quo is no longer good enough. Marketplace confusion and disruption are everywhere. Why not take a different path to innovative, leading and transformative product marketing that gets your complex products and services noticed and chosen.

Product and services. They’re your sustainable advantage.

TRANSFORMATIVE IDENTITY MARKETING

Addressing Today's Marketing Realities

You live in a world of speed, increasing expectation, complex products and services, more competition and a confusing array of marketing options. Our clients thrive on chaos, optimizing their offering, fine-tuning target markets, driving new demand and achieving great results.

Creating Marketing Sustainability

Identity, brand, and reputation make a business. Lead your marketbeat the competitioncapture more attentionretain more customers with updated and better positioning, branding and identity and reputation management.

TRANSFORM YOUR IDENTITY MARKETING

Every company has an identity. Either you establish and grow it, or your competition or customer define it for you. What’s yours and does it describe your value and benefit while increasing customer satisfaction and loyalty?

Identity. It’s your sustainable future.

TRANSFORMATIVE MARKETING STARTS HERE

Marketing Innovation

Tools that find and harness unseen value to capture new opportunities.

Market and competitive insight, voice of the customer insight, offering value and profitability assessment, effectiveness and ROMI review and proven strategies for marketing, customer retention, derivative opportunity and growth.

Marketing Predictability

Process, experience and accountability that ensures no surprises, ever.

Product, service and identity strategies and plans, marketing integration, metrics identification, effective growth plans, value propositions, competitive positioning, targeting and messaging, packaging and brand/value connection.

Marketing Scalability

On-demand, professional resources that protect value and reputation.

Proven leaders with expertise, skill and experience in technology, business, marketing and product management with a mentoring approach and behavior, motivated for success, project safety, security and confidentiality.

WHAT ARE YOU WAITING FOR?

Time marches relentlessly into the future. Markets change, customers change and more competitors show up. Don’t assume that what made you successful in the past will make you successful in the future. Determine to lead to new opportunity and success.

Transformative marketing. It’s your key to a new business.

TRANSFORMATIVE MARKETING HAPPENED HERE

Let’s go!

The information is valuable. The conversation is free.

Give a shout and we’ll reach out.

PO Box 1622
Cypress, TX  77410-1622

+1 970-236-6331

start@afterburnergroup.com

Contact the Afterburner Group

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