+1 713-581-8224 start@afterburnergroup.com

MAKE THE FUTURE YOU REALLY WANT

  

Transformational marketing increases presence, lift
and demand for your business, products and services.

 

GET THROUGH TO PROSPECTS

 

Target, message and communicate to your ideal
customers profile—be heard and get action.

 

SELL MORE, MORE EASILY

 

Have your complex business, products and
services easy to understand, evaluate and choose.

 

DELIVER GREAT EXPERIENCES

 

Get the attention and consideration that
you seek for your products and services.

 

HAVE CUSTOMER STICK AROUND

 

Have your existing customers want more
of what you have to offer, more often.

 

DRIVE THE COMPETITION MAD

 

Stop responding to what your competitors are
doing and become the one they must react to.

 

HARNESS EVERYTHING

 

Align, integrate, equip and engage your
product, sales and marketing teams.

 

REINVIGORATE OPPORTUNITY

 

Identify, validate and engage into new
market, prospects and customer deals.

 

Market Acceleration for Complex Businesses, Products and Services

Bridge the gap between perceived need and profitable demand.

Make the complex seem simple for engineered products and services.

Gain new opportunity in crowded markets.

New Revenue. It’s what you get.

 

 

A Strategic Marketing Company

Our clients operate in diverse industries, span the globe and use technology for strategic business advantage. They consider the Afterburner Group their leading marketing asset that delivers transformational marketing results and sustained advantage. We’ve done this for them for over three decades.

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Number of Clients

Number of Projects

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Client Retention

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Customer Satisfaction

MARKETING THAT WORKS.

Create More & New Opportunity

Technology and complex, engineered products and services are in demand. Reinvigorate existing offerings; create new opportunities; easily connect value to customer benefitSimplify the complex for better positioning, consideration, and acceptance. Maximize return on investment. Now.

Clarity & Presence that Drives Action

Make the complex appear easy and highlight advantage. Our clients establish and communicate clear valuegain more mindshare and capture more spend.

 

START YOUR OWN MARKETING TRANSFORMATION

The status quo is no longer good enough. Marketplace confusion and disruption are everywhere. Why not take a different path to innovative, leading and transformative product marketing that gets your complex products and services noticed and chosen.

 

Product and services. They’re your sustainable advantage.

CUSTOMER EXPERIENCES THAT DELIVER.

Identities Designed for Current Realities

You live in a world of speed, increasing expectation, complex products and services, more competition and a confusing array of marketing options. Our clients thrive on chaos, optimizing their offering, fine-tuning target markets, driving new demand and achieving great results.

Sustainable, Predictable Brand Effectiveness

Identity, brand, and reputation make a business. Lead your marketbeat the competitioncapture more attentionretain more customers with updated and better positioning, branding and identity and reputation management.

TRANSFORM YOUR CUSTOMER EXPERIENCE IMPACT.

Every company has a customer experience. Either you establish and grow it, or your competition or customer defines it for you. What’s your customer experience and does it create customer attraction, satisfaction and loyalty?

 

Customer experience. It’s the future of your company.

MARKETING TRANSFORMATION STARTS HERE

Innovation

Tools that find and harness unseen value to capture new opportunities.

Market and competitive insight, voice of the customer insight, offering value and profitability assessment, effectiveness and ROMI review and proven strategies for marketing, customer retention, derivative opportunity and growth.

Predictability

Process, experience and skill mean no surprises, ever.

Product, service and identity strategies and plans, marketing integration, metrics identification, effective growth plans, value propositions, competitive positioning, targeting and messaging, packaging and brand/value connection.

Scalability

On-demand, professional resources that protect value and reputation.

Proven leaders with expertise, skill and experience in technology, business, marketing and product management with a mentoring approach and behavior, motivated for success, project safety, security and confidentiality.

BUSINESSFUELS BLOG

Marketing CX.

It’s a fact that customers seek experiences. Unparalleled access to information, increasing product and service sophistication and ever evolving needs have driven prospects and customers beyond basic product and services evaluation and consumption to...

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Marketing and AI.

Artificial intelligence. Deep learning. Machine learning. It’s here and it’s for marketers. If you’re not implementing AI in marketing you may be falling behind your competitors and find yourself unable to meet your customer requirements. AI has much to...

read more

Better Products.

A primary goal of product marketing is to get the right product, to the right target at the right time and price, ensuring customer adoption and profitability. Markets are harsh and relentless in their expectation and criticism. Markets are easy to praise and support...

read more

Get Mojo Back.

In a world of shifting customer expectations, more competitors than ever, a steady stream of new technologies and the drive for revenue and profitability growth it is easy to lose your way. Marketing is time and resource intensive and must deliver high...

read more

Services Not Selling?

Are you experiencing any of these common B2B services challenges? Flattening or declining qualified sales pipeline. Lowering average deal size? Protracted or extended closure timelines? Increased selling complexity or recurring requests for information?...

read more

Product Not Selling?

Ever face one of these B2B product sales challenges?You have a product, you take it to market and nobody seem to want it?You have an existing product that has been selling well, but now isn’t?These are more common than one might think. And, they’re fairly...

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ISN'T IT TIME TO AT LEAST EXPLORE NEW OPTIONS?

Markets change, customers change and more competitors show up. Don’t assume that what made you successful in the past will make you successful in the future. Determine to lead to new opportunity and success.

 

Transformational marketing. It leads to new business.

MARKETING TRANSFORMATION HAPPENED HERE

Let’s go!

The information is valuable. The conversation is free.

Give a shout and we’ll reach out.

PO Box 1622
Cypress, TX  77410-1622

+1 713-581-8224

start@afterburnergroup.com

Contact the Afterburner Group

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